Overview

Abandoned Booking Follow-up automatically re-engages customers who started but did not complete a booking. Timely, persuasive follow-up scenarios recover a measurable share of abandoned transactions that would otherwise be lost.

Key Features and Capabilities

  • Trigger-Based Scenarios: Communications are immediately triggered when a customer abandons a booking at any stage of the process.
  • Personalized Reminders: Sends personalized reminders via the customer’s preferred channel, often including a direct link back to their incomplete booking.
  • Incentive Integration: Can be configured to offer small incentives (e.g., a limited-time discount or a free add-on) to encourage completion.
  • Multi-Step Journeys: Follow-up is not a single message but a designed scenario that adapts to how the customer responds.