ABOUT

Bringing back
‍the magic of travel‍

Paximizer is a Customer Experience Platform and Revenue Activation Layer designed for airlines, mobility and hospitality.

‍Built on deep expertise in travel retailing and distribution, Paximizer seamlessly integrates into existing ecosystems, enabling real-time customer experience orchestration across the entire passenger journey.

The platform leverages advanced customer data intelligence to unify fragmented data, activate high-impact use cases, and drive measurable revenue growth.

With a strong focus on practical value, every capability in Paximizer is designed to deliver tangible business outcomes - from personalization and ancillary revenue uplift to improved customer engagement and retention.

Key people

Chief Executive Officer

Dmitry Novikov

Spain

Experience

ESE Business School (GCP, VCEB)
ex Nemo (Co-founder & CEO)
ex Serhs Tourism - GrupSerhs (Regional Director)
IT entrepreneurship, Airlines, Hospitality, CX
Created e-commerce product that was sold to 30+ airlines and 400+ travel agencies

Head of Customer Success and Partnerships Experience

Pavel Pronin

Kazakhstan

Experience

ex Echo Bravo (Owner / Business Developer)
ex IKEEN (Owner, IT & Business Development)
ex Instant Payments (CEO, CIO)
ex Techostan (Managing Partner)
ex Paylink Global (Chief Information Officer)
ex IKEEN Group (Founder / Owner)
IT entrepreneurship, FinTech, Payments, Large-scale IT, Digital Transformation, Program & Project Management
Delivered national-scale digital platforms across Asia, Central Asia, Eastern Europe and CIS, including CIS-first railway e-ticketing system and leading payment solutions

Business Development Manager

Rinata Abdysheva

Kazakhstan

Experience

ex Air Astana (Sales, Stopover Holidays, Product & Operations)
ex Zhejiang Loong Airlines (Sales Manager – Passenger & Cargo)
ex Fun&Sun Asia (Head of Incoming Division)
Airlines, Tourism, B2B Sales, Commercial & Digital Transformation
18+ years in aviation & travel, international partnerships, revenue growth, product development

‍

Our partners

Last news

Apr 2026

Paximizer at Digital Aviation Conference (Atocomm)

Paximizer will take part in the Digital Aviation Conference in Almaty on 21 April, joining industry leaders to discuss digital transformation, customer engagement, and revenue activation in aviation.